After recieving feedback from peers and our teacher we decided that our second idea was good but was too bland. Adam decided to add the gradient again as we felt that this would be the missing piece to the puzzle. Our original idea was not eye catching, it would not jump of the shelf to our customers and it lacked the wow factor.
However our original gradient was too overpowering so we would have to tone this down in order for it to look effective. Our peers felt that the original gradient dominated the picture as it too away from the original image we had taken.
This is what Adam did to improve the front cover. He increased the opacity so that the gradient was not as overpowering as before. The mode was also changed from colour burn to linear burn which also helped tone down the gradient and make it more subtle and effective. As a group we felt that this front cover was an improvement. The gradient would give us the oppurtunity to emulate Noels digipak and create our own house style throughout. The image before had no stand out colours that we could pick out and use on the other panels. The gradient has allowed us to use the green and orange across our digipal, which will help our audience link all our digipak together succesfully. Adam also decided to underline the title 'What a Life', because it is on a dark background, this makes is easier to read and stand out more.
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