Main Artist

This is the person who we have decided to use in our music video. He plays for my football team and is very passionate about his music.

He can also play the guitar, as we plan to use a guitar as one of our main props this helps. Although he will not be playing the actual guitar he will be able to make it look as if he is, as apposed to someone just moving their hand pointlessly up and down the guitar.

He also does singing and organises concerts at his school, he will be miming our song, so the fact that he has experience in learning the words to a song will make the process a lot easier for us. His musical experience could also help us as he may be able to offer his opinion if he believes something does not look right or if we could make something better.

We all believe that he fits the role well, he also looks the part and dresses in a similar fashion to what we wanted our main character to dress.

Genre

Alternative Rock

The Smashing Pumpkins, Green Day, Oasis, Weezer, Radiohead, The Smiths, The White Stripes, Linkin Park and Muse, are all examples of Alternative Rock bands. The term alternative means that the music is different to mainstream rock.

Something we have considered is using is an acoustic guitar, something we have to consider are what instruments are common in Alternative rock videos. These are:

Electric Guitar
Bass guitar
Drums
Keyboards

The Main Character
This is the sort of person that we are going to use as the main character of our video. This is one of the most important part of the video because if our main character does not look realistic the video wont look MTV quality. If the main character is what people are going remember the video for, if we have a person who fits our genre of music and someone our audience can relate with. Looking back on work from previous years that I did not like the main characters were either too young or did not look realistic, some of the work that I like used a person who would not have looked out of place in a MTV video, which is the effect we are looking to achieve.

Clothing

Here is a quick montage of clothes that I believe would suit our main character and our genre of music. We have decided as a group that our artist will be wearing a coat, because it is going to be set outside it would be appropriate to do so. The main brands we have looked at are Top Man and Urban Outfitters for the clothing and Schuh for the shoes. These brands are relevant because these are the places that our target audience are most likely to shop in, so it makes sense that the clothes our main character wears are from these shops. Clothing is an important element to consider as our character must fit in with the genre that we are using. It is also important for our artist to look current and up with the lastest fashion trends, as it will make the video look modern and current.

Top 6 Alternative Rock Songs















This is the current best six songs for the genre that we have chosen. This will be a useful source to look at throughout the process as we can also watch the videos that accompany these songs and they may provide some ideas. We will also be able to track what is current in terms of videos as we move along the process of creating our video.